[Xbox] Re: Survey: Average U.S. Gamer Age is 35; 40% are Women

I don't know if the stats are correct or not, but I personally love
playing on the family Xbox - I just wish we had a 2nd console.
Granted my husband and brother in law are on it most of the time, but
I get my fair share of gaming in! I don't just play "girl" games
either - Yes, I may have played things designed for children and
women, but I also enjoy Bad Company and Call of Duty, and have gotten
pretty decent on multiplayer, and can hold my own against most guys.
I think that there are more women out there playing then most people
realize........I know some of you have girlfriends or wives that must
play at least a bit!

--- In Xbox@yahoogroups.com, "PSCG Cleveland" <pscgcleveland@...>
wrote:
>
> Very good question! ESA doesn't cover online stuff like Pogo
normally
> though, so I'd think it wouldn't be in those counts. Hafta dig for
that
> report and determine how they got the data.
>
> I know most of what it says - we see every day. I've got a pack
of
> women who play Guitar Hero every Friday at the one place we set up
> shop in. 40%? Nah, but if I had to count prolly at least 25%?
>
> On Sat, Jul 19, 2008 at 6:08 PM, Nelson (nelzp) <nelson@...> wrote:
> > Soooo, they must be considering all the women that play on Pogo,
Yahoo
> > games, MSN games, etc. gamers because there's no way it's 40%.
> > thanks,
> > Nelson
> >
> >
> > From: PSCG Cleveland
> > Sent: Saturday, July 19, 2008 5:35 PM
> > To: xbox
> > Subject: [Xbox] Survey: Average U.S. Gamer Age is 35; 40% are
Women
> > Women now comprise 40% of U.S. video game players, while the
average
> > age of an American gamer has risen to 35, according to a survey
> > conducted by Ipsos MediaCT for game industry trade group the
> > Entertainment Software Association (ESA).
> >
> > The survey found that 65% of U.S. households play computer and
video
> > games, and 38% own a video game console.
> >
> > With the growing number of female gamers, the survey found that
women
> > age 18 or older now represent a significantly greater portion of
the
> > game-playing population (33%) than boys age 17 or younger (18%).
> >
> > "This new data underscores the fundamental principle that
computer and
> > video games are a mainstream entertainment form, which captures
the
> > imagination of every segment of our society," said Michael D.
> > Gallagher, CEO of the ESA.
> >
> > "No longer is there a stereotypical gamer. With deeper market
> > penetration and the broadening of our audience base, video games
have
> > incorporated themselves into America's cultural and social
fabric."
> >
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